Use a permalink structure that includes keywords.
Some sites have “ugly” permalink structures that use numbers to identify pages.
Don’t do this. It’s bad for SEO and just doesn’t look good.
Use a URL structure that includes text, and make sure you include keywords in your URLs.
So instead of having a page’s URL be this:
It should look more like this:
To change your Permalinks to an SEO friendly version follow these simple steps.
- Visit your wordpress.org dashboard.
- scroll down to settings > permalinks.
- Click permalinks.
- Choose permalink > %PostName%
This will make your URL permalink clean, simple and easy for online crawlers to read.